You’ll probably be asking yourself, “Should online reviews be trusted?” If you buy something online between now & Cyber Monday, there’s a good chance you’ll reach a point in your journey where you will ask, “Should online reviews be trusted?” (Answer to your question: No, you should NOT trust online review. In a moment, I will tell you why.
Do you know what I mean when I say “point”? You see the five-star reviews that proclaim an earbud headset to be God’s gift of electronics. Or the anonymous reviewer who claims that the online skin cream she purchased had made her go back to her teens.
You say they can’t be as good.
You would be right.
According to Saoud Khalifah (founder and CEO of ), bogus product reviews are an epidemic. Khalifah claims that many product reviews are fake and has the data to prove this.
He says, “Companies always plant positive reviews for their products and make it look bad for competitors’ products.” Many of the online ratings are not credible. He says that up to 70% of Amazon reviews are fake.
Emma Woollacott, a Forbes colleague, recently stated that the situation is even worse than it was in the past. She cited a study that calculated weight for reviews using statistical modeling and its own algorithm.
Online Overeview.io is trustworthy. It’s not always possible. Fakespot created a list of products that have the highest fake ratings and shared it with me before Black Friday, America’s busiest shopping day. This list of top-selling consumer products will surprise you and help you make your next purchase. Bottom line: Anything that looks strange is probably wrong. You’ll only get what you pay for if you buy it.
Online reviews are not trustworthy
The question “Should online reviews be trusted?” was asked. Fakespot examined hundreds of thousands of product reviews to find the signs that a review was written by someone other than a customer. Fakespot examined purchase patterns, grammar, dates, and assigned each review an A-F grade.
Khalifah, his team, and I asked them to explain why online reviews are not trustworthy.
Here are some examples. Fakespot may flag a review and Amazon will sometimes revise the page. This story could contain links that lead to pages with better scores. They would point to a deleted page in a perfect world.
Fakespot has found product reviews that are fake for every type of headset, including wireless and earbuds. Fakespot has identified this fake headset. These knockoffs have received five-star reviews that are truly amazing. The top reviewer says, “Awesome headphones.” “I received my earbuds a week ago, and I love them. It was easy to pair them up with my Bluetooth. The sound was clear and crisp. Do I trust online reviews? Fakespot says no. Fakespot suggests that you opt for name-brand headsets, but avoid generic headsets with five-star ratings.
Fakespot indicated that. One reviewer said, “Great product at a great price.” However, a closer inspection of the reviews shows that some users complain about it heating up. Other reviewers have not paid for theirs. You get what you pay when you buy a knockoff.
Fakespot was intrigued by this. Fakespot was thrilled to see 93 percent of the positive reviews. This fitness tracker is my favorite! One reviewer raved about it. One reviewer raved, “It is very similar a Fitbit. My husband has one and he was amazed by the quality. He said that it was very similar to his Fitbit and now wants one. These ratings are intended to deceive customers. Fakespot says you should not trust reviews online like these.
These seem like a great deal. These shoes are only $64 per pair and appear to be genuine according to reviews. One reviewer said that they are “great looking and very comfortable.” “100% authentic.” They’re, not. Fakespot labeled them knockoffs, dismissing the ratings as fake.
This is a very popular category for fakes. Remember, where employees were required to create bogus reviews? This example shows that even though you haven’t installed Fakespot, a site with 96 percent positive reviews is a warning sign.
Wow! One reviewer exclaimed, “Wow!” It’s a wonderful product. It has been a few weeks since I started using it. I noticed a change in my skin texture and the decrease in puffiness and dark circles that plagued me over the past six months. This product is highly recommended! Online reviews such as those found on Fakespot should not be trusted.
Fakespot uses ratings from Amazon TripAdvisor Yelp and Walmart to identify fake product reviews. Although each platform tries to counter fake reviews, it is almost impossible to manage them all in real-time.
Khalifah explains that sellers who use fake reviews to deceive customers always seem to be one step ahead of these platforms.
Fake reviews can come in many forms. Sellers may create multiple accounts to generate fake reviews or incentivize reviews that do not originate from real buyers. It is hard to catch all these fake testimonials.
It was a lonely, long journey to answer the question “Should online reviews be trusted?”
Since there have been online reviews, I have represented the travel industry in its case regarding fake reviews. With some concern, I also noticed that the.
As Fakespot’s analysis reveals, the problem goes beyond travel. It is ultimately their problem, not theirs. Fake reviews on review sites such as TripAdvisor or Amazon do not face significant penalties. The professional liars who post fake product reviews on these sites don’t face any serious repercussions. Other than. To fix this problem, however, many more people will have to be sent to jail. This is unlikely.
Fake reviews and lies about products are what frustrate me. Customers shrug off the fake reviews and are misled. Customers don’t bother asking, “Should online reviews be trusted?”
These fake reviews are responsible for billions of dollars in wasted money on poor products. Nobody knows. It’s possible that we are talking about huge sums of money.
How can you tell if an online review is trustworthy?
If you are still unsure, “Should online reviews be trusted?” The answer is no. Online reviews should not be trusted, at least not all. Fakespot is a great service that allows you to verify reviews online.
Khalifah said to me, “If you see a product that has only five-star reviews, it’s a red flag that something is wrong.” “Because there is no perfect product or shopping experience.
Fakespot recommends that you only buy products from trusted brands or vendors who are well-respected for their quality.
“Consumers should be cautious when something appears to be the real deal, receives all five-star reviews, and is half the price.”
Do your research if you spot something that seems too good to be true. However, you should also exercise your judgment.